Simula Innovation as

What Is Innovation

"Innovation is simply group intelligence having fun"
Michael Nolan, University of Hull

"Innovation is not the product of logical thought, although the result is tied to logical structure"
Albert Einsten

"Innovation distinguishes between a leader and a follower"
Steve Jobs

There is no universal definition of innovation, it always depends on the context.
We define innovation as "a process for transforming research based ideas into commercial value"

The Simula innovators of the future
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